Branding is what you
do, and it starts with corporate culture. Branding is not about selling
products; it’s about how brands make people feel. Companies who manage to
inspire change and have a positive impact on society can be considered a feel
good brand.
What you see on the outside represents what is on the inside. People who feel good
about themselves, project it outward. The same is true for people who are
bitter. Companies are no different. A managerial culture that is arrogant will
only hinder their brand, communicating poor feelings.
I must say; Grand Vin De
France is the best wine I’ve ever tasted! It makes me feel dam good! I think we
should add it to the HotDogue Culture menu. What do you think? Bon appetit everyone!
With lovingkindness,
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